Luxury brands are always on the lookout for innovative marketing strategies to reach high-net-worth individuals and crypto-savvy audiences.

When most think of Nigeria’s elite, names often come to mind associated with wealth, political power, and influence.

The digital transformation has significantly impacted the marketing landscape, and luxury brands are no exception.

Luxury and elite lifestyle brands are increasingly tapping into the Bitcoin and crypto space to enhance their digital marketing strategies.

Ah, Monaco. The glittering jewel of the French Riviera. It’s a place where the air smells faintly of sea salt and euros, and the streets are paved not with gold, but with the rubber from million-dollar Pirellis.

There are luxury bags, and then there are Hermès bags—those elusive, status-symbol unicorns that make other accessories feel like mere mortal belongings.

Luxury brands are increasingly embracing the power of blockchain and cryptocurrency to enhance their digital presence and connect with exclusive, tech-savvy audiences

If the world of the social elite had a face, it would undoubtedly be Princess Maria-Olympia of Greece and Denmark.