The world of luxury marketing is evolving rapidly with the rise of cryptocurrencies, blockchain technology, and NFTs.

When most think of Nigeria’s elite, names often come to mind associated with wealth, political power, and influence.

If there’s one family that’s making oil wells and desert palaces look like humble beginnings, it’s the Al Nahyan dynasty of Abu Dhabi.

Luxury brands are always in search of high-end, highly targeted advertising channels to reach affluent audiences.

The digital transformation has significantly impacted the marketing landscape, and luxury brands are no exception.

Ah, February. The month where winter’s chill meets a faint whisper of spring, and where the social elite retreat to destinations that blend luxury, mystique, and, of course, a hefty dose of exclusivity.

There are luxury bags, and then there are Hermès bags—those elusive, status-symbol unicorns that make other accessories feel like mere mortal belongings.

Move over, Meghan and Harry—there’s a new royal in town, and her name is Princess Eugenie.