Luxury brands are always on the lookout for innovative marketing strategies to reach high-net-worth individuals and crypto-savvy audiences.

Crypto marketing is rapidly evolving, and luxury lifestyle brands are increasingly tapping into the power of blockchain technology to promote their exclusive offerings.

Ah, Princess Lalla Salma—Morocco’s real-life queen of cool. Forget the fairytales you’ve read, this princess isn’t just lounging around in castles waiting for a princely knight to come rescue her.

The digital transformation has significantly impacted the marketing landscape, and luxury brands are no exception.

If there’s one family that’s making oil wells and desert palaces look like humble beginnings, it’s the Al Nahyan dynasty of Abu Dhabi.

Luxury and elite lifestyle brands are increasingly tapping into the Bitcoin and crypto space to enhance their digital marketing strategies.

In the latest headline-grabbing scandal to shake the glittering world of high society, Shafira Huang, a prominent Hong Kong socialite, finds herself at the center of a brazen heist that has left both the art world and the fashion elite stunned.

When most think of Nigeria’s elite, names often come to mind associated with wealth, political power, and influence.