When most think of Nigeria’s elite, names often come to mind associated with wealth, political power, and influence.

Luxury marketing in the crypto space requires precision, exclusivity, and the right audience.

If the world of the social elite had a face, it would undoubtedly be Princess Maria-Olympia of Greece and Denmark.

When you think of socialites, billionaires, and all things that glitter, one name has managed to keep itself in the spotlight for quite a while—Ivanka Trump.

Ah, Monaco. The glittering jewel of the French Riviera. It’s a place where the air smells faintly of sea salt and euros, and the streets are paved not with gold, but with the rubber from million-dollar Pirellis.

The digital transformation has significantly impacted the marketing landscape, and luxury brands are no exception.

Congratulations! You’ve made it to the upper echelons of society, where the champagne flows, the invitations are endless, and your social calendar looks like a game of musical chairs.

Luxury lifestyle brands have begun embracing cryptocurrency and blockchain technology to reach high-net-worth individuals and tech-savvy audiences.