Ah, Princess Lalla Salma—Morocco’s real-life queen of cool. Forget the fairytales you’ve read, this princess isn’t just lounging around in castles waiting for a princely knight to come rescue her.

Luxury brands are always in search of high-end, highly targeted advertising channels to reach affluent audiences.

Somewhere in the shadowy corners of London, where private clubs outnumber coffee shops and the wine lists have more pages than novels, whispers abound about him.

In the latest headline-grabbing scandal to shake the glittering world of high society, Shafira Huang, a prominent Hong Kong socialite, finds herself at the center of a brazen heist that has left both the art world and the fashion elite stunned.

When you think of socialites, billionaires, and all things that glitter, one name has managed to keep itself in the spotlight for quite a while—Ivanka Trump.

If there’s one family that’s making oil wells and desert palaces look like humble beginnings, it’s the Al Nahyan dynasty of Abu Dhabi.

Let’s talk about the subtle science of making life look oh so easy while spending a small fortune.

Welcome, dearest readers, to the most anticipated event of the year—the unveiling of the Top 100 Jet Setters List of 2025.