The world of luxury marketing is evolving rapidly with the rise of cryptocurrencies, blockchain technology, and NFTs.

Ah, Princess Lalla Salma—Morocco’s real-life queen of cool. Forget the fairytales you’ve read, this princess isn’t just lounging around in castles waiting for a princely knight to come rescue her.

Luxury brands are always on the lookout for innovative marketing strategies to reach high-net-worth individuals and crypto-savvy audiences.

The digital transformation has significantly impacted the marketing landscape, and luxury brands are no exception.

Ah, February. The month where winter’s chill meets a faint whisper of spring, and where the social elite retreat to destinations that blend luxury, mystique, and, of course, a hefty dose of exclusivity.

When most think of Nigeria’s elite, names often come to mind associated with wealth, political power, and influence.

When you think of socialites, billionaires, and all things that glitter, one name has managed to keep itself in the spotlight for quite a while—Ivanka Trump.

Luxury brands are increasingly embracing the power of blockchain and cryptocurrency to enhance their digital presence and connect with exclusive, tech-savvy audiences