There are luxury bags, and then there are Hermès bags—those elusive, status-symbol unicorns that make other accessories feel like mere mortal belongings.

Luxury and elite lifestyle brands are increasingly tapping into the Bitcoin and crypto space to enhance their digital marketing strategies.

Luxury brands are always on the lookout for innovative marketing strategies to reach high-net-worth individuals and crypto-savvy audiences.

Ah, Princess Lalla Salma—Morocco’s real-life queen of cool. Forget the fairytales you’ve read, this princess isn’t just lounging around in castles waiting for a princely knight to come rescue her.

Luxury brands are always in search of high-end, highly targeted advertising channels to reach affluent audiences.

When most think of Nigeria’s elite, names often come to mind associated with wealth, political power, and influence.

In the latest headline-grabbing scandal to shake the glittering world of high society, Shafira Huang, a prominent Hong Kong socialite, finds herself at the center of a brazen heist that has left both the art world and the fashion elite stunned.

Let’s talk about the subtle science of making life look oh so easy while spending a small fortune.